Session: Idea generation

Objective

  • To understand what new business of women are operated.
  • To become able to generate ideas for starting or improving business

Topic

  • New business of women
  • How to generate new ideas: “SCAMPER”

Duration: Total 150 minutes

  • Opening (20 minutes)
  • New business of women (60 minutes)
  • How to generate new ideas (65 minutes)
  • Closing (5 minutes)

Video

In this video, we are going to recap a method to generate ideas for starting or improving business. First, we explain the importance of “differentiation,” and then introduce one method to generate ideas: SCAMPER.

Training materials