Session: Marketing and promotion
Objective
- To understand how to increase sales;
- To understand various ways of promotion;
- To become able to interview customers for improving product/service
Topic (Total 120 minutes)
- Opening (15 minutes)
- How to increase the numbers of customers (30 minutes)
- How to increase purchase frequency (15 minutes)
- How to increase the unit price of product (20 minutes)
- How to make customer driven product/service (25 minutes)
- Closing (5 minutes)
Video
In this video, we are going to review marketing and promotion. We explain three elements to increase sales by using case stories.
Training materials